We throw around a lot of terms in our industry that, through our industry, we are working to create more healthy employees. But can this message backfire?
For example: Millennials are looking for signs from their employer that indicate that “you get me”. If retirement is an antiquated term to them that is only going to apply to the generations before them and their employer comes to them with a program on how they are going to improve that millennial’s retirement readiness, have they just unintentionally driven a wedge into the relationship with that employee – effectively saying “you don’t get me”?
That millennial employee may be craving financial security and independence as their outcome and would like to be shown how to achieve those goals, but retirement readiness is not part of their plan.
More and more research is showing that aligning with employees to help them accomplish meaningful goals in their own lives is the clear path to improving commitment to the company and thereby improving key metrics like employee retention and performance.
The top five drivers to align with employee interests:
- Align with their career goals.
- Provide opportunities for strong social interaction at work.
- Encourage participation in programs that help them manage their finances more effectively.
- Offer options for employees to improve their physical health.
- Lead initiatives for those in the organization to get involved within the local community.
Improving employee interaction with the five areas above will translate to better results in key interactions with your high quality talent.